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Burrard Holding's Future Concepts

Quick Facts

Style of Food: Market Inspired Cuisine                                         
Style of Service: Market or full table service                           
Decor: Urban rendition of a French town market                           
# of Bar Seats:  150                      
# of Table Seats: 375     
# servers: 28             
# cooks:  45           
# Managers: 6      
Average Cheque : $28            
Covers per Day:  1800      
FDC%: 24%                             LBC%:  21%                  BC%: 29%          
Start-up Cost:  $3.4m                                                                      

Creating a multifaceted environment that is used by the guest on a daily basis, 24 hours a day, as a natural extension of their everyday living. Concentrating on a very soft urban west coast feel with strong roots in a classic New York/French grand Brassiere style that is not pretentious or overdone. A strong feeling of security; an escape from the everyday. A recognition of quality in product and service that makes  ‘paying of the check’ pleasurable and with understood value. An event that can be approached for a ‘holiday feel’ brunch, a ‘big city’ lunch with friends (30 something), the ‘best of class’ fresh market brassiere dinner for clients or a late night club with shtick and a ‘membership has its privileges’ touch.
The room is the atmosphere and the guests are the entertainment. People go where people are. The action in the room is the essence of the experience. Every corner holds excitement for the senses; be it the smell of a hand cranked Italian espresso machine, the haggling over fresh fish prices in the Marché or the sound of urban jazz filtering down from the club above.

Don't take a butcher's advice on how to cook meat. If he knew, he'd be a chef.
--Andy Rooney


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With the Bottom Line Representing success in execution